What began as a private, home-operated stuffed animal manufacturer in Michelau (Upper Franconia), Germany, in 1986 has grown to become a globally-active producer of high-quality brand name goods

With our wide range of products and the numerous licensed products we have become one of the world's leading manufacturers of plush toys and gifts for the whole family.

NICI values - such as creativity, enthusiasm and liveliness - all define the work we carry out every day, in accordance with the beliefs and the desires of our customers and our staff.


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